The new GDPR and e-Privacy regulations change the relationship between users/consumers and businesses. It reinforces the previous obligations, imposes from now on a total transparency on the purpose of the collected consent, and to be able to prove it.
The notice given to the Internet user must be clear and allow the “user” to express his or her consent explicitly, without interfering with the proper functioning of the service he or she wishes to use.
Recital 32 of the GDPR:”Consent should be given by a clear positive act whereby the data subject freely, specifically and unambiguously expresses his or her consent to the processing of personal data concerning him or her”.
The financial consequences of non-compliance with these new obligations should not be overlooked, as the fine for non-compliant companies can amount to up to 4% of total turnover or €20 million.
Our AppConsent by Chandago ® platform will allow your company to protect and comply within minutes.
Bringing your business into compliance with the GDPR will not only mean complying with the rules, but will also create a new trust contract with your partners, customers and users. They will be reassured by the protection afforded to their data.